最近由 「 104 創業網 」 票選十大創業標竿人物 、 名次高居第三的蔣友柏,感到十分不可思議,他認為自己的成就,實在不到能和榜上名人相提並論的地步, 『 但這個票選顯示出一個現象,就是現在的消費族群,欣賞嚮往的是有鮮明個性的企業家。 』

創立七年, 《橙果設計》一路走來的成績有目共睹,蔣友柏認為那只是媒體創造英雄假象:『我所認同的人,沒有一個自認已經成功了,因為下一個人永遠會比你更成功 。 』身為「 品牌後的品牌 」,橙果近來「 成功 」催生了《白木》顧問公司:『橙果以「設計」來賺錢,利用客戶的行銷預算和開發預算,是製造武器後的地方;而白木以「創新」為武器,所用的是總預算編列,是一個傭兵團。』The website 104 Boss recently announced its Top Ten Most Inspiring Entrepreneurs. Plac ing high in third place is Demos Chiang, who couldn’t quite believe it . To Chiang, his achievement is dwarfed by the other celebrities on the top ten list. He further added, “However, the result does tell us an interesting phenomenon, which is that what the consumers are leaning toward nowadays is an entrepreneur with distinctive personalit y .”

Over the past seven years since its establishment, DEM, Inc. has successfully made its mark. However, Chiang believes that the recognition is just a heroic illusion created by the media. He said, “None of the people who have earned my seal of approval believes they have successfully made it to the top. And that’s because there will always be someone who has achieved more than you have.” As “The Brand Behind Your Brand”, DEM, Inc. has recently “successfully” launched the MED Consulting Company. “DEM, Inc. is making money from designing, utilizing clients’ marketing and development budgets, and is where ‘weapons’ have already been made. On the other hand, MED us ing innovation as its ‘weapon’, makes use of the grand total budget, and is considered a ‘mercenary group’.”