從去年農曆七月,全家便利商店推出第一波「好神公仔」後,全台灣就颳起一波波的「好神公仔」瘋潮,不管是網路拍賣,或是寺廟旁的攤販,抑或賣年貨、擺飾玩具的店鋪通通都在搶賣神明公仔。錢鼠年即將到來,在國運不順、民心不安的氛圍下,預計農曆新年各類「好神公仔」銷售量將會達到最高峰。According to this report, the first generation of “Good God” Figures increased Family Mart’s 3rd quarter 2007 revenues by NT$ 1.5Billion (US$ 50 Million) vs. the same quarter of the previous year. During the Chinese New Year 2008 season, Family Mart launched the second generation of “Good God” Figures, again designed by DEM.