Kitty 與棒球加油對戰 本季業績統一超要增一成 全家增兩成。

統一超商 (2912) 及全家 (5903) 衝刺第四季業績,統一超商砸下 2,000 萬元四度採用 Hello Kitty 做為全店行銷主角;全家二度與橙果設計公司合作,主打棒球加油公仔,目標要帶動業績成長兩成。DEM designed figures for Family Mart again. The new series are “Cheer-Up” figures which were inspired by the baseball fever in Taiwan.